Captain Action

Captain America Uniform and Equipment (Captain Action)

July 4, 2017 Rob B One comment

Ideal’s Captain Action series of licensed super hero outfits would seem like a natural formula for success. Based on the razor and blades concept that made Barbie and GI Joe champions of the toy aisle, the Captain was a basic twelve inch doll who could be outfitted as any number of comic and/or TV heroes. The series didn’t last long,

12 inch
1960's
C
Captain Action
Not Joe

Captain Action 1966 Comic Ad

January 17, 2016 Rob B 5 comments

Lately, I’ve been thinking more deeply about the history of action figures, and the GI Joe line’s place in it. Of course, Joe was technically the first of what came to be known as action figures, although toy soldiers and dolls have been around for centuries. Captain Action was an early attempt by another toy maker (Ideal) to build on

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Captain Action